Is the Roman god of gates and doors, beginnings and endings, and hence represented with a double-faced head, each looking in opposite directions.
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CASE 3
Tuesday, July 21, 2009
CASE 3: Aviall Inc.: From Failure to Success with Information Technology
Case Study Questions and Answers:
1. Why do you think that Aviall failed in their implementation of an airplane parts and components inventory control system? What could they have done differently?
Reasons why Aviall failed would include:
* The ERP system did not support adequately Aviall’s business strategies. * The ERP implemented did not improve the basic operational support system needed by Aviall to provide timely supply chain management. * The ERP system project did not adequately address the issue of systems integration between applications. * The implementation of the ERP failed due to inadequate consideration of the magnitude of the project.
What Aviall could have done differently would include the following:
* Project planning through the use of some form of a systematic development process.
* Analysis of the business requirements prior to making decisions about the software to acquire for the ERP system.
Project management should have been a higher consideration of Aviall.
2. How has information technology brought new business success to Aviall? How did IT change Aviall’s business model?
How IT brought new business success for Aviall would include:
* System integrated by using common business databases managed by database software from Sybase, Inc. * Designing the new combined system to properly access and deal with customized pricing charts for 17,000 customers who receive various types of discounts, and with an inventory of 380,000 different aerospace parts. * Developing Aviall.com to reduce the cost per order from $9 per transaction to 39 cents. * Customers are able to transfer their orders from an Excel spreadsheet directly to the web site. * Customers have access to price and availability information in less than five seconds – a real time feature. * Sales force spends more time developing customer relationships than processing routine orders. * Aviall can better match production to demand from the IT improvements.
How IT changed Aviall’s business model would include:
* Changed Aviall from a catalog business to full-scale logistics business.
* Aviall became a provider of supply chain management services through the integration of a range of Web-enabled e-business software systems.
3. How could other companies use Aviall’s approach to the use of IT to improve their business success? Give several examples.
Examples would include:
* Reposition a firm as a supply chain management services provider through Web-enabled e-business software systems. * Redesign the customer relationship management system to minimize the routine order processing and permit the sales force to focus on product and service development efforts that will grow revenue.
1. Are many of Lufthansa’s challenges identified in the case similar to those being experienced by other businesses in today’s global economy?
Answer: Yes! The challenges that lufthansa are similar to those being experienced by other businesses in today’s global economy because with in the global market businesses are being connected as one. Its possible that lufthansa can be affected.
2. What other tangible and intangible benefits, beyond those identified by Lufthansa, might a mobile workforce enjoy as a result of deploying mobile technologies? Explain.
Answer: Tangible benefits include of using of new technology and other latest and high tech devices to improve more their company. To make easier their works and can easily communicate to their costumers.
3. Lufthansa was clearly taking a big risk with their decision to deploy notebook computers to their pilots. What steps did they take to manage that risk and what others might be needed in today’s business environment? Provide some examples.
Answer:
Lufthansa created a list of parameters that notebook PCs needed to meet before purchasing the laptops. They created their own secure network for the safety of their private records and files.
Could the 2004 Athens Olympics have been a success without all of the networks and backup technologies?
Ans: I think it will not be successful without the use of all of the networks and backup technologies, because of the use of networks and backup technologies the things are easily do and make faster. In technology backup is more important even in the Olympic it is useful and also because just like what Phillips said that there might be a “crazy scenarios” regarding on the project. If there will be no back up or network they would be having a difficulty of having a data if there will be a problem on the project.
The 2004 Olympics is a global business. Can a business today succeed without information technology? Why or why not?
Ans: Yes 2004 Olympic is a global business because many company can make money use of it. Like communication networks company, media, and etc. As far as I know business today will not succeed without the use of information technology because we are in the information technology generation. Technology today is highly demanded by people even in business.
Claude Philipps said dealing with “crazy scenarios of what might happen in every area: a network problem, staff stopped in a traffic jam, a security attack . . . everything that might happen,” was the reason for so much testing. Can you think of other businesses that would require “crazy scenario” testing? Explain.
Ans: a business that would require “crazy scenario” testing is the department of justice website as I seen in the new a long ago that the website of DOJ has been hacked by a hacker that is if you open the site the Disney site will appear. They will need the “crazy scenario” to protect their site.
Could the 2004 Athens Olympics have been a success without all of the networks and backup technologies?
Ans: I think it will not be successful without the use of all of the networks and backup technologies, because of the use of networks and backup technologies the things are easily do and make faster. In technology backup is more important even in the Olympic it is useful and also because just like what Phillips said that there might be a “crazy scenarios” regarding on the project. If there will be no back up or network they would be having a difficulty of having a data if there will be a problem on the project.
The 2004 Olympics is a global business. Can a business today succeed without information technology? Why or why not?
Ans: Yes 2004 Olympic is a global business because many company can make money use of it. Like communication networks company, media, and etc. As far as I know business today will not succeed without the use of information technology because we are in the information technology generation. Technology today is highly demanded by people even in business.
